Primanet

CRM

Customer Relationship Management

Deliver a service for your customers that exceeds their expectations and you will be guaranteed a competitive advantage. Very true, but how do you do it?

Learn as much as you can about what your customers want and ensure that all of your people have easy access to that knowledge. Then, ensure you act on it in a co-ordinated fashion, keeping everyone aware of all the expected actions.

 

Prima Solutions' CRM module provides a secure, centralised repository for customer data that will not only help you identify, attract and retain your most valuable assets but will support an extended network, to give your team instant access to company-wide information, both in the office and in the field.

Key Benefits

  • Online access to business critical information
  • Increases customer satisfaction and loyalty
  • Enables full Campaign Management
  • Integrates with your Order Management system
  • Enables total product control
  • Provides customers with accurate and up-to-date information
  • Online access to business critical information beyond the boundaries of your organisation
  • Enables you to differentiate yourself from your competitors
  • Improves Customers satisfaction and loyalty
  • Helps you provide a better service
  • Build mailing/call lists using powerful record selection tools, to target prospects effectively
  • Track, manage and measure the effectiveness of sales and marketing campaigns
  • Combine raw sales information into structured, meaningful, sales analysis views
  • Improve service through better knowledge and awareness of customer needs
  • Track sales opportunities through a clearly defined and managed sales cycle

Key Features

  • Web Functionality
  • Available for office and in the field
  • Secure User Access Control
  • Telemarketing/Telesales
  • Customer Service/Intelligence
  • Sales Automation and Analysis
  • Agent Tracking
  • Account/Opportunity Management
  • Order Entry/Detail and Stock Enquiries
  • Integrates with MS Office

"Through this partnership we have developed better working relationships with our customers and our suppliers so that we are working to greater benefit up and down our total supply chain"
Andy James, Finance Director at Christys' & Co